Our Services

CS2 operates on a month-to-month retainer or on a per project basis.

The retainer provides access to any of our services on-demand. The project model requires each project to be fully scoped and priced. Both have a minimum cost, either monthly or per project.

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Strategic Advising

We have extensive experience working with marketing leaders to help guide strategy. We act as an impartial partner with deep knowledge of all things demand gen and marketing technology, helping you achieve optimal ROI from your Martech stack and your valuable team.

Examples include:

  • CMO, VP, Director Advising

  • Full technology stack evaluation

  • Demand gen strategy evaluation

  • Marketing and sales alignment



Marketing Technology Consulting

Whether it's Marketo, or any of the leading B2B Marketing technologies, we have you covered. We can run a full audit of your systems, consult on specific projects, or train your whole team. Whatever your goal is, we will guide the project, execute, run ongoing health checks and report on the results.

Examples include:

  • Marketing Automation/Tool Implementation

  • System Audit

  • Lead Lifecycle and Scoring Implementation

  • Operational/Process Strategy and Optimization

  • Data Management

  • Lifecycle, Revenue Reporting and Campaign Attribution Reporting

  • Integrated Tool Evaluation, Implementation and Support

  • Marketo training



Demand Gen Strategy and Execution

We see hundreds of campaigns execute each quarter and keep a close eye on what is performing well. We can help you craft your entire demand strategy, optimize individual campaigns so they perform at their very best, or build a repeatable process so your in-house team can thrive.

Examples include:

  • Multi-channel Campaign Strategy

  • Campaign Technical Optimization

  • ABM Strategy

  • Outbound/Sales Prospecting Strategy


CS2 community

CS2 Community

Our clients get exclusive access to additional benefits as part of the CS2 community. We run client events, host a B2B Marketers Slack channel,, and develop content and tools to help our clients stay ahead of the curve.