Our GROW Framework focuses on four pillars to help growth-stage B2B tech companies reach their full growth potential.
Develop a go-to-Market strategy that engages your buyers the way they buy today, focuses your efforts on what actually works, and creates the right incentives for your team.
Build a comprehensive analytics framework so everyone from the C-suite to individual contributors can evaluate marketing performance and make better decisions.
Help your GTM teams be effective with properly-designed processes, data, and tech that improves the customer experience and the effectiveness of your team.
Focus our efforts on what your company truly cares about: accelerating growth and driving revenue.
Given the complex nature of marketing operations, the potential scope of work is limitless. Many companies do a lot of work, but on the wrong things that do not positively impact the business.
That's why during the first month of our engagement, we conduct our GROW Assessment to identify the critical areas that need focus, discover undiagnosed issues, align to your business objectives, and prioritize the work with a 12-month roadmap.
Step 1: Document Collection & Orientation
Step 2: Stakeholder Survey & 400-Point Assessment
Step 3: Presentation of findings and recommendations
Step 4: Analysis & Roadmap Workshop
As part of the GROW Framework, we conduct regularly-scheduled reviews to monitor progress, report findings, and pivot as needed. We develop a "Health Radar" to document your expanding maturity in critical business areas.
We meet with you weekly to discuss work in progress and quarterly to review your roadmap and report on successes.
CS2 is proud to be G2’s #1 Marketo Agency, Top-Rated Marketing Automation & Revenue Ops Agency